Free Level 2 Digital Marketing Course Online – Adult Education in Gloucestershire

CostFREE
Duration12 weeks
LevelLevel 2
DeliveryOnline
StartFlexible
Awarding bodyTraining Qualifications UK awarding body

About this course

Free Level 2 Digital Marketing Course. Study online, at your own pace, in your own time. The course takes 12 weeks and covers the core skills employers look for in digital marketing roles: social media, content creation, SEO, email marketing, and online advertising. You'll need good written English to get started. An initial assessment confirms the course is the right fit before you begin.

Who this course is for

Aged 19+ in order to receive funding, if out of the county a small charge may be applied. No prior learning or experience is required. Learners need good written skills.

Entry requirements

Eligible participants must be aged 19 or over on 31 August of the current academic year, reside in England on the first day of learning. Further eligiblity criteria may apply.

What you will learn

  • You'll understand how digital marketing channels work together to reach audiences online.
  • You'll learn how to plan and create content for social media platforms.
  • You'll explore search engine optimisation (SEO) and how it drives website traffic.
  • You'll learn the basics of email marketing campaigns.
  • You'll understand how online advertising works, including paid search and display ads.
  • You'll learn how to measure and report on digital marketing activity.
  • You'll develop an understanding of data protection and legal responsibilities in digital marketing.

How you will learn

You'll study entirely online, working through course materials at a pace that suits you. Assessment is based on assignments and written tasks that you complete and submit online. There are no exams. Your work is assessed against the qualification criteria set by TQUK.

What you will need to bring

The centre will provide most materials. Adult Education in Gloucestershire will confirm anything else you need before you start.

Where next

Jobs you could do

  • Digital marketing assistant: supports campaigns across social and email channels.
  • Social media coordinator: manages brand presence on social platforms.
  • Content creator: writes and produces content for websites and social media.
  • SEO assistant: helps improve website visibility in search results.
  • Email marketing assistant: builds and sends email campaigns.
  • Marketing administrator: supports a wider marketing team with day-to-day tasks.

What you could study next

A free digital marketing course at Level 2 is a solid starting point. From here, you could move on to a Level 3 Diploma in Digital Marketing for more advanced skills in strategy and analytics. If you want to specialise, qualifications in Google Ads, Google Analytics, or Meta Blueprint are widely used in the industry and can sit alongside a formal qualification. A Level 3 or 4 qualification in Marketing or Business could also open doors to more senior roles.

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