Free Level 2 Digital Marketing Course in Widnes. Classes run at Riverside College Kingsway Campus, with a mix of online study and time at the centre. You'll cover the core skills employers look for in digital marketing roles, from social media and content creation to analytics and online advertising. The course runs part-time over 6 months, with daytime attendance. You'll have an initial assessment after you apply to make sure this is the right level for you.
Who this course is for
Aimed at 19+ learners
Entry requirements
Initial assessment after application
What you will learn
You'll understand how digital marketing channels work, including social media, email, and search.
You'll learn how to plan and create content for online audiences.
You'll explore how to use data and analytics to measure campaign performance.
You'll develop skills in search engine optimisation (SEO) and paid advertising basics.
You'll learn how to build and manage an online presence for a business.
You'll understand how to target audiences and segment customers digitally.
How you will learn
The course uses blended learning. You'll study some material online in your own time and attend daytime classes at Riverside College Kingsway Campus. Assessment is through coursework and practical tasks that reflect real digital marketing activity. There are no formal written exams. Your work is assessed against the TQUK qualification standards throughout the course.
What you will need to bring
The centre will provide most materials. Riverside College Kingsway Campus will confirm anything else you need before you start.
Where next
Jobs you could do
Digital marketing assistant. Entry-level role managing social media and content.
Social media coordinator. Creating and scheduling posts across platforms.
Content creator. Writing and producing material for websites and campaigns.
Email marketing assistant. Building and sending email campaigns for businesses.
SEO assistant. Helping websites rank higher in search results.
Marketing administrator. Supporting a marketing team with day-to-day tasks.
What you could study next
Level 3 Certificate or Diploma in Digital Marketing. The natural next step if you want to move into more senior marketing roles or specialise further.
Level 3 AAT or business-related qualification. Useful if you want to move into marketing with a commercial or finance focus.
CIM (Chartered Institute of Marketing) qualifications. Recognised by employers for those building a longer-term marketing career.
