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Free Level 2 Digital Marketing Course in Derby

CostFREE
Duration26 weeks
LevelLevel 2
DeliveryClassroom based
StartFlexible
Study modePart-time
AttendanceDaytime
Awarding bodyTraining Qualifications UK awarding body
Apply now →

About this course

Free Level 2 Digital Marketing Course in Derby. Classes run at Derby College Hudson Building, part-time during the day, so you can fit study around other commitments. Over 26 weeks, you'll cover social media for business, email marketing, search engines, and how digital marketing drives business growth. The course includes a good understanding of written English and basic IT as useful starting points, but there are no formal entry requirements. You'll build a portfolio of evidence throughout, assessed with one-to-one tutor support.

Who this course is for

This qualification is designed for learners who want to develop their knowledge of digital marketing, those who are seeking employment within marketing, business or media, and those who are already working within those sectors and wish to broaden their knowledge.

Entry requirements

There are no formal entry requirements for this course but a good understanding of both written and spoken English, as well as knowledge of using IT equipment, is useful.

What you will learn

  • You'll understand what digital marketing is and why it matters to businesses.
  • You'll learn how to use social media platforms for business purposes.
  • You'll explore email as a promotional tool and how to use it effectively.
  • You'll study the core activities that make up a digital marketing strategy.
  • You'll understand how search engines work and how businesses use them.
  • You'll examine how digital marketing contributes to business growth.

How you will learn

You'll complete workbooks using an online platform, with one-to-one coach and tutor support throughout. Assessment is through a portfolio of evidence that you build during the course, demonstrating you've met the required criteria. You submit the completed portfolio online at the end of the course. You'll need access to IT equipment and the internet to take part.

What you will need to bring

There are no additional costs for materials. You'll need access to IT equipment and the internet, either at home or on site. Derby College Hudson Building will confirm anything else you need before you start.

Where next

Jobs you could do

  • Digital marketing assistant: supports campaigns across online channels
  • Social media coordinator: manages business social media accounts
  • Email marketing assistant: creates and sends promotional email campaigns
  • Marketing administrator: handles day-to-day marketing tasks in a team
  • Content creator: produces digital content for websites and social platforms
  • SEO assistant: helps improve a website's visibility in search engines

What you could study next

A Level 3 qualification in Digital Marketing or Marketing would be a natural next step, giving you a deeper understanding of strategy and campaign planning. You might also consider a Level 3 Business qualification if you want to broaden into wider commercial roles. Some learners go on to study for specialist certifications in areas like Google Analytics or paid advertising.

Apply on derby-college.ac.uk →
Apply now →

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