Level 2 Digital Marketing Course Online – South Bank Colleges

CostFREE
Duration1 week
LevelLevel 2
DeliveryOnline
StartFlexible
Awarding bodyTraining Qualifications UK awarding body

About this course

Free Level 2 Digital Marketing Course. Study online, at your own pace, without travelling to a centre. The course covers marketing strategy, social media, email marketing, and SEO across five units. It's designed for people with little or no previous digital marketing experience. You'll need four GCSEs at grade D/3 or above (or equivalent), or a Level 1 vocational or English qualification. If you don't have these, an initial assessment can confirm whether you're ready to enrol. This free digital marketing course for adults typically takes 10 to 15 weeks.

Who this course is for

The Level 2 Digital Marketing course is ideal for those who wish to develop their knowledge and understanding of Digital Marketing. The programme is designed for those who desire to form a foundation due to little or no previous digital marketing experience.Learn the basics of marketing strategy including social media, Email and SEO (Search Engine Optimisation) as part of marketing campaigns.Course length: 10-15 weeks � 5 UNITS

Entry requirements

4 GCSE qualifications (or equivalent) at grade D or 3 or above or Level 1 vocational qualification or Level 1 qualification in English.Additional Information: If you do not hold a suitable Level 1 qualification, or cannot provide evidence of one, you may still be able to enrol on this course following an initial assessment to test your level of literacy in English.

What you will learn

  • You'll learn the fundamentals of digital marketing strategy.
  • You'll explore how social media fits into marketing campaigns.
  • You'll understand how email marketing works and how to use it effectively.
  • You'll learn the basics of SEO (Search Engine Optimisation) and how it drives online visibility.
  • You'll develop knowledge of how to plan and evaluate digital marketing campaigns.

How you will learn

You'll study entirely online, working through five units covering digital marketing topics. Learning is self-paced, so you can fit it around other commitments. Assessment is based on the work you complete across the units. South Bank Colleges will confirm the specific assessment format before you start.

What you will need to bring

The centre will provide most materials. South Bank Colleges will confirm anything else you need before you start.

Where next

Jobs you could do

  • Digital marketing assistant: supporting campaigns across social and email channels.
  • Social media coordinator: managing brand presence on social platforms.
  • SEO assistant: helping websites rank higher in search results.
  • Email marketing executive: planning and sending marketing emails.
  • Content marketing assistant: creating and scheduling digital content.
  • Marketing administrator: supporting a marketing team with day-to-day tasks.

What you could study next

A level 2 digital marketing qualification is a solid starting point. From here, you could move on to a Level 3 Certificate or Diploma in Digital Marketing for more advanced campaign strategy and analytics. If you want to specialise, qualifications in data analysis, UX, or paid advertising (such as Google Ads certifications) can strengthen your profile further. Some learners go on to study a CIM (Chartered Institute of Marketing) qualification at Level 4.

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