Post A Job
Advertise Courses
Search Jobs
Search Courses

Level 3 Digital Marketing Course in Worcester – Heart of Worcestershire College

Cost£670.00
Duration1 year
LevelLevel 3
DeliveryClassroom based
StartFlexible
Study modeFlexible
AttendanceEvening
Awarding bodyCIM
Apply now →

About this course

Level 3 Foundation Certificate in Professional and Digital Marketing Course in Worcester. Evening classes run at Heart of Worcestershire College on Thursday evenings, 6pm to 8pm. The course takes one year part-time, with around four hours of independent study expected each week. Online learning materials support the classroom sessions. You'll build the knowledge and skills needed to work in a marketing support role, covering both professional and digital marketing. This foundation certificate in professional and digital marketing qualification is awarded by the Chartered Institute of Marketing. Note that CIM membership and assessment fees are payable separately to CIM.

Who this course is for

Have you got a passion for marketing? Would you like to develop your knowledge and skills to take your promotional skills to the next level?, , Perfect for those new to roles that involve marketing or who aspire to work in the marketing industry. This Level 3 qualification accredited by the Chartered Institute of Marketing provides you with the essential knowledge and skills needed to perform professionally in a support level role within the workplace and enter the world of marketing., , DELIVER

Entry requirements

  • A desire to know more about marketing!, - If English is not your first language, a suitable English qualification e.g. IELTS, , The College has a commitment to widening participation in Higher Education, and will therefore give careful consideration to prior experiential learning, non-traditional qualifications and qualifications obtained outside of the United Kingdom.

What you will learn

  • You'll understand core marketing principles and how they apply in the workplace.
  • You'll explore digital marketing channels and how to use them effectively.
  • You'll learn how to plan and support promotional activity for a business.
  • You'll develop skills in communicating marketing messages to different audiences.
  • You'll study customer behaviour and how it shapes marketing decisions.
  • You'll gain an understanding of how data and insight inform marketing strategy.

How you will learn

Classes are held on Thursday evenings at the Worcester campus. You'll learn through tutor-led sessions supported by online materials via a Virtual Learning Environment. Assessment is set and marked by the Chartered Institute of Marketing (CIM). You'll also complete around four hours of independent reading and study each week. Course entry points are in September and January.

What you will need to bring

The centre will provide most materials. Heart of Worcestershire College will confirm anything else you need before you start. Note that you'll also need to pay CIM directly for an annual membership fee (£65) and separate assessment fees - the college can give you current figures when you enrol.

Where next

Jobs you could do

  • Digital Marketer - plan and run digital campaigns across multiple channels
  • Marketing Assistant - support marketing teams with day-to-day activity
  • Social Media Coordinator - manage brand presence on social platforms
  • Content Marketing Executive - create and distribute marketing content
  • Marketing Communications Assistant - write and coordinate promotional materials
  • SEO and Paid Media Assistant - support search and paid advertising campaigns

What you could study next

After completing the foundation certificate in professional and digital marketing qualification, you could progress to the CIM Level 4 Certificate in Professional Marketing, which goes deeper into strategy and campaign management. From there, the CIM Level 6 Diploma in Professional Marketing is the route toward senior marketing roles. Some learners also use this Level 3 qualification as a stepping stone toward a marketing-focused degree or Higher National Certificate.

Apply on howcollege.ac.uk →
Apply now →

Related courses at Heart of Worcestershire College

More courses near you