Access to HE Digital Marketing and Social Media in Richmond upon Thames

Cost£3,975.00
Duration33 weeks
LevelLevel 3
DeliveryClassroom based
Start1 Oct 2026
Study modePart-time
AttendanceDaytime
Awarding bodyOCN London Region

About this course

Access to HE Digital Marketing and Social Media in Richmond upon Thames. Classes run at Parkshot, part-time on Thursdays and Fridays during the day.

The course runs over 33 weeks and covers digital marketing strategy, social media management, content creation, and the business theory behind modern marketing. You'll also build study skills to help you succeed at university. Entry requirements include GCSE English and Maths at grade C or above, though you can still apply if you hold other qualifications. All applicants complete a screening test and an interview.

You'll finish with an Access to HE Diploma in Digital Marketing and Social Media.

Who this course is for

This course will develop your skills and knowledge in Digital Marketing and Social Media; a field that continues to grow year upon year and is relied upon by businesses around the world. Access courses are designed to prepare you for university, and the the completion of this Level 3 diploma will give you the qualification required to do so. The course can also be used to support your entry into employment or into an apprenticeship within this field. Many students progress onto their chosen field of study at university including pathways such as Digital Marketing, Marketing, Advertising, PR, Media and Communications, International Business and some progress into employment within Digital Marketing / Social Media or into an apprenticeship related to their course of study. In 2023, access learners received offers from a range of universities, including from Sheffield, Bournemouth, St Mary s, Winchester, Nottingham Trent, Greenwich, Anglia Ruskin, Ravensbourne, Kingston, Westminster and Portsmouth.

Entry requirements

You should have a grade C or above at GCSE English and Maths gained within the last five years. If you do not have this you may still apply and provide evidence of any other qualifications you have done. All applicants will also be asked to undertake a screening test in Maths and English. You should be able to write fluently and understand business materials including financial information. You will be interviewed to assess whether the course is appropriate for you. Access courses are designe

What you will learn

  • You'll develop knowledge of digital marketing strategy and how businesses use it.
  • You'll learn how to plan and manage social media campaigns.
  • You'll study content creation and how to write for digital audiences.
  • You'll explore advertising, PR, and communications in a digital context.
  • You'll build an understanding of business and financial information.
  • You'll develop academic study skills to prepare you for university-level work.

How you will learn

You'll learn through classroom sessions held on Thursdays and Fridays at Parkshot. The course combines practical and theoretical work across a range of units. Assessment is through coursework and assignments completed throughout the year. There are no formal written exams in the traditional sense. Your work is assessed against the Access to HE Diploma standard.

What you will need to bring

The centre will provide most materials. Parkshot will confirm anything else you need before you start.

Where next

Jobs you could do

  • Digital marketer, plans and runs online marketing campaigns for businesses.
  • Social media executive, manages brand presence across social platforms.
  • Content creator, produces written and visual content for digital channels.
  • Marketing coordinator, supports campaign planning and delivery across a team.
  • PR assistant, helps manage communications and media relations.
  • Digital marketing apprentice, earns while training with an employer in the field.

What you could study next

  • BA (Hons) Digital Marketing, the most direct degree route after this Diploma, with universities including those in the provider's own progression data.
  • BA (Hons) Marketing or Advertising, for a broader marketing degree pathway.
  • BA (Hons) Media and Communications, if you want to focus on the media side of the subject.
  • A digital marketing apprenticeship at Level 4, if you prefer to earn while you learn rather than go to university.

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