This course highlights some of the key issues that need to be considered when you set out to run your own business. Considerations from marketing and sales to finance and legal requirements will be discussed together with the psychology and motivation behind starting up your own business.Topics covered will include:Setting up a business plan, be able to construct, prepare and present (please see entry requirements)Calculating start-up costsGain an initial understanding of the financial needs, legal requirements and insurance needed for a small business.Learn the key steps you will need to consider when planning, and creating your business to increase your chances of success and minimise risk.Understand how to market and advertise your business, identifying competition, setting pricing and branding strategies.Customer service - plan how to provide for the individual needs of customers and prepare for obstacles and opportunities that will arise in your ventureNetworking and public relationsUsing social media to your advantageRemaining positive and motivatedThe course will suit participants who have recently started their own business venture. For those still in the planning stage it would be useful if you could carry out a small amount of research prior to the start of the course to create a business idea.
Entry requirements
This course is aimed at those who are aged 19 and over (as at 31st August of the academic year you are applying for) who are looking to improve their skills to move into work or progress into more sustainable employment.In some circumstances you may be able to access this course for free.For further information on fee waivers available or to secure a place please contact our Jobsmart team on 01452 563278 or email [email protected]
