Free Level 2 Digital Promotion for Business (OG) Course. Study online. You work through the course at your own pace, so it fits around existing commitments. Over 16 weeks, you'll cover digital marketing campaigns, social media, email marketing, mobile apps, online reputation management, and how to measure campaign results. No previous experience or knowledge of the subject is required. You'll need to be 19 or over and have lived in the UK or EU for the past three years.
Who this course is for
Digital marketing is a key part of any business, a gateway to understanding and leveraging the power of digital promotion to appeal to new customers, investors, and business partners.
We are in an era where online presence is paramount, this qualification equips learners with the knowledge and skills needed to create effective digital marketing campaigns, enhance brand visibility, and drive business growth.
Whether you’re an aspiring marketer or a business professional looking to expand your digital capabilities, this manageable interactive course offers a comprehensive exploration of digital promotion strategies.
As the technological landscape is ever-growing, there has never been a more important time to invest in the world of digital marketing to upskill your business and establish yourself within the industry. Enrol now and gain the competitive edge to thrive in the digital era!
Our Enrolment Process is completely online and you will be assisted every step of the way by one of our team members.
If you have any questions please email [email protected].
Entry requirements
These funded courses are available for anyone that is 19 years old and over, that have lived in the EU/UK for the past 3 years.
No previous experience or knowledge of this subject is required.
No work experience required.
What you will learn
You'll learn how to coordinate offline and digital media together.
You'll produce digital promotional content for a business context.
You'll understand data protection rules as they apply to digital media.
You'll measure the effectiveness of digital marketing campaigns.
You'll explore how social media platforms work for business promotion.
You'll plan and run email campaigns to promote a business.
You'll understand how mobile applications support business marketing.
You'll manage online reputation to protect and build a brand.
How you will learn
You study through an online learning platform called eAssessor Pro. Your learning account contains all the theory and knowledge you need. The course is assessed through eight written assessments, each covering a distinct topic. You submit your answers online. There are no exams. Enrolment is fully online, and a team member will guide you through the process.
What you will need to bring
The centre will provide most materials. Bournemouth & Poole College will confirm anything else you need before you start.
Where next
Jobs you could do
Social media coordinator: managing brand accounts and content calendars
Digital marketing assistant: supporting campaigns across online channels
Content creator: producing promotional material for websites and social media
Email marketing executive: planning and sending business email campaigns
Marketing administrator: supporting day-to-day marketing activity in a team
Online community manager: building and moderating brand communities
Small business owner: running your own digital promotion in-house
What you could study next
Level 3 Certificate or Diploma in Digital Marketing: deepens your knowledge of strategy, analytics, and paid advertising.
Level 3 Award in Social Media for Business: focuses specifically on social platforms at a higher level.
CIM Level 3 Foundation Certificate in Marketing: a professional marketing qualification recognised by employers across sectors.
Any of these builds on the digital promotion for business qualification you've earned here.
