
The qualification provides a coherent introduction to the study of creative digital media production at this level. Learners develop an understanding of the media industry through analysing media representations and pitching and producing media projects.
It is designed for post-16 learners who aim to progress to higher education and ultimately to employment, possibly in the media industries. This course will include both internally and externally assessed units where the students will be developing their ability to analyse and deconstruct media images and representations and learn the communication and planning skills needed to work through vocational media projects such as digital magazine production. They will develop communication and research skills vital to the creative media industry.
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